We pride ourselves on our distinctive approach. We understand that you and your clients are at the forefront of the fight for social justice and equity, working tirelessly every day to create a fairer and more inclusive world. That's why we are committed to ensuring that our approach to media buying is not just about delivering results but also about making a meaningful impact. We take deliberate steps to invest a portion of each media buy with women, BIPOC (Black, Indigenous, and People of Color), and other diverse publishers. By doing so, we actively contribute to promoting diversity, representation, and inclusivity within the media landscape. Our dedication to aligning our media buying strategy with your values ensures that your campaigns not only achieve their goals but also resonate with the principles of social justice and equity that drive positive change in our society.

Our commitment to excellence extends beyond our campaign strategies. We recognize that the paid media landscape is ever-evolving, and to be an effective partner in your journey for social justice and equity, we evolve with it. That's why we invest significantly in recruiting top talent, providing ongoing training, and offering educational opportunities for our team. We maintain transparency in our pay and bonus structure, provide comprehensive health benefits, generous time-off policies, retirement benefits, a home office benefit, and more. Furthermore, we foster a sense of community within our remote team by organizing multiple in-person gatherings each year, enabling us to learn from one another firsthand. We understand that true rest is essential, and we work closely with our team to ensure they take the well-deserved time off they've earned, because we believe that a refreshed team is a more effective one.

Our expertise transcends the realm of buzzwords and rhetoric, delving deep into the core of what truly matters: ensuring that the high-quality creative content you've painstakingly crafted reaches its intended audiences, leaving an indelible imprint. Our dedicated team remains steadfastly informed, continually tracking the dynamic landscape of digital media, enabling us to stay at the forefront of industry trends and developments. This commitment empowers us to harness cutting-edge strategies that not only elevate your campaigns but also translate into tangible, measurable results. We are masters at meticulously planning and flawlessly executing media strategies that seamlessly connect with voters, influencers, and diverse audiences, regardless of the screens they engage with. Our goal is to ensure that your message resonates, engages, and ultimately drives the change you envision.

Our dedication to progressive political and advocacy campaigns runs deep, forged through decades of hands-on experience. We are immersed in the dynamic world of advocacy, having engaged in campaigns that span the entire spectrum, from grassroots initiatives in local town meetings to shaping pivotal federal policy decisions. Our extensive portfolio includes managing and executing media buying for campaigns at every level of government, from school board elections to state legislator races, and all the way up to the highest offices in the land, including Members of Congress, Governors, and even Presidents. What sets us apart is our ability to craft meticulously tailored strategies that seamlessly merge technical expertise with an intimate understanding of the ever-evolving political landscape. This synergy ensures that your campaign's unique goals are not merely met but exceeded, and that your message resonates authentically with the audiences that matter most.

Our passion for data and analytics fuels our commitment to delivering results. We dig deep into the heart of your target audiences, meticulously identifying those who are primed to embrace your message with open arms. This process is far from ordinary; it involves harnessing the power of advanced data analytics tools, dissecting demographic information, and scrutinizing online behaviors to expertly segment audiences and precisely fine-tune messaging for maximum impact. We embark on this journey hand in hand, forging collaborations with industry-leading data and research partners, allowing us to conduct comprehensive testing and analysis at every juncture of your campaigns. By harnessing the full potential of data, we gain profound insights into user engagement, measure the true extent of success, and, when necessary, pivot our strategies with precision, all to ensure that your campaigns remain on course toward achieving your goals and fostering the lasting change you seek.